We are proud to announce an exciting new international partnership with Claire's for Bullying Prevention Month this October. The campaign runs from October 1st until October 31st and will secure vital funds for us while raising awareness of cyberbullying.
Claire's customers will be provided with advice, support, and fun activities to encourage a kinder, brighter, and more inclusive internet through the "Dream Big With Claire's" initiative. Claire's stores across North America, Canada, and the UK will also be fundraising to help us continue our work in providing education and support to vulnerable internet users around the world.
Throughout the month of October, we will be announcing a number of exciting activities, including an amazing giveaway with exclusive Claire's merchandise, the unveiling of 4 brand new exclusive Positive Playlists from a mixture of ambassadors and celebrities, influencer interviews, and much more! Users will be able to participate in the campaign by using the hashtag #DreamBigWithClaires on Facebook, Twitter, Instagram, Snapchat, and Youtube.
We are honored to partner with Claire's for Bullying Prevention Month. Cybersmile and Claire's working together makes for a very powerful partnership that will resonate both on and offline around the world. By using a mixture of influencers, fun activities, education, and support, we are confident of a truly memorable campaign.
Scott Freeman, CEO, The Cybersmile Foundation
In supporting Claire's global initiative to inspire girls and young women to be proud of who they are and to follow their dreams, we will be encouraging internet users to respect each other and support one another when experiencing cyberbullying or negativity online. We will also provide expert tips, advice, and support to young and vulnerable internet users around the world.
With most of our customers being exposed to the social media world, where they can sadly experience cyberbullying or negativity online, we are really pleased to be working alongside Cybersmile throughout October. Here at Claire's we believe in all our girls to be able to follow their dreams, think big and positively encourage each other whether it's through social media or in person making our #DreamBigWithClaires campaign the perfect platform to speak to our girls against cyberbullying, allowing our valuable customers to know we are there for them and part of a great cause.
Hind Palmer, Global Brand Marketing & PR Director, Claire's
Claire's is a globally recognized brand with over 3000 stores in 47 countries and is one of the world's leading fashionable jewelry and accessories retailers for young women, teens, tweens, and kids. They have served over 900 million female customers worldwide and are a go-to destination for inspiring merchandise assortments of fashionable and affordable products.
Stay tuned with @CybersmileHQ during the month of October so you don't miss any opportunities to get involved with the campaign, and remember to follow and use the hashtag #DreamBigWithClaires so we can all connect! Don't forget to visit your nearest Claire's store to donate or take a selfie in-store and share it on social media using #DreamBigWithClaires.
The campaign launches in-store this coming Sunday (October 1st) and runs the entire month of October.